En matière de produits agro-alimentaires transformés, l'Italie est un marché fort difficile car il est en concurrence frontale avec la plupart des produits de terroir Français; qu'il s'agissent de charcuteries, de confiseries, de sauces et condiments, fromages, plats cuisinés, etc... Le segment biologique permet de relever la compétitivité des produits Français et de passer là où un produit conventionnel n'aurait sans doute pas fait la différence.

09 Dec 11 Export in Italia - Export organic food

Bread-making : joint development of an innovative food product between a manufacturer and its Italian distributor

Co-developed by a French SME (SMALL AND MEDIUM-SIZED ENTERPRISE) and its Italian distributor : a "functional" Organic melba toast without any equivalent on the market!

Both partners are winning; the manufacturer who has an innovating product that he would not have been able to finalize by himself and the distributor who gains a true weapon to fight commercially on a very competitive market.>next

11 Apr 11 Export in Italia - Export organic food

J-M Denan develops exportation of organic melba toasts In Italy.

The Organic Italian market is a priority for french SME; in particular based in the South, because besides a geographical nearness, it is very structured and still growing. Break into this market, ruled by the Mediterranean diet demand a qui good technical level allied to an excellent organoleptic quality. The Italian consumers are very demanding and used to a food pleasure, be it be organic. >next

24 Feb 11 Export in Italia - Export organic food

sales support in Italy for French baked products, organic rusks and toasts

The Italian partner of the French Company Languedocienne de Panification ( SLP) invests in an active in-store promotion of the organic melba toasts of the SLP. At the origin of this commitment, two sales incentive meetings in Turin and Roma led by Jean-Marc Denan to train the 30 sales people to the products.>next

01 Jul 10 Export in Italia - Export organic food

JM Denan carries on with the development of the range in Italy

Jean-Marc Denan led two commercial meetings in Turin and Roma to train and motivate the sales teams (all in all 30 persons) of his Italian distributor of organic melba toasts.>next

23 Feb 10 Export in Italia - Export organic food

Private label exportation of a range of the Organic Melba toasts in Italy

A new range of organic palm oil free melba toasts, exclusively with olive oil, will be launched in April by the Italian partner found by Jean-Marc Denan. The aimed 2010 turnover is about 500.000 €.>next

14 Jan 10 Export in Italia - Export organic food

Organic cereals and mueslies on Italian breakfast menues

The Italian distributor FDL supplies 1200 stores in Italy, organic foods specialists, pharmacies (where the sale of foodstuffs is authorized). It is thus a massive distribution promised to this French manufacturer, leader in the organic cereals breakfast.>next

30 Jun 09 Export in Italia - Export of Speciality food

Export of organic melba toasts in Italy

cts, Italy is a very tought market for French food because it is in frontal competition with most of the food products of France. The organic market segment allows to raise the competitiveness of the French products and to break into where a conventional product would doubtless have not made the difference.>next

 

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