Celeiro is 50 Organic Specialized Stores constituting the first Portuguese organic store brand. Compared to France, this is the equivalent of a chain of 300 outlets ! …
Portugal, a neglected market
Should we ignore this market, just because it is a small country (10.3M inhabitants), whose minimum wage is only €822; and who would have very different consumption habits from ours?
On the contrary, it offers interesting outlets for French organics.