Innovation, key to the success of the French organic food industry
These Legume Tagliatelle are unequivalent.
The only ones that can be cooked and eaten al dente, hot or in salad!
Thanks to very important efforts and investments in R&D, fruit of the engineering and tenacity of the Production Manager.
Such a success is strategic and significant
It will allow the supremacy of the French manufacturer within the specialized and quality organic network – Vs the conventional supermarkets.
A challenge because, no one ignores it, this market is very price oriented (low); the proof that innovation and competitiveness are conciliatory when paired.